When Apple released the iPhone 12 in 2020, it quickly became one of the most popular models, thanks to its sleek design, 5G capabilities, and powerful performance. Fast forward to 2024, and the iPhone 12 remains a compelling choice for many Australians looking for a balance between premium features and affordability. But what’s truly surprising is how the iPhone 12 price in Australia has evolved in recent years. In this article, we’ll explore why now is a great time to consider buying the Apple iPhone 12, and how its price point today offers exceptional value in comparison to newer iPhone models.

Understanding the iPhone 12 Price in Australia in 2024

  • Affordable Yet High-Quality: While Apple’s newer models like the iPhone 13, iPhone 14, and iPhone 15 have higher prices, the iPhone 12 price in Australia provides excellent value without compromising on key features. In 2024, many Australian retailers, including Wise Market Australia, are offering competitive prices for the iPhone 12, making it an attractive option for those seeking an affordable iPhone.
  • Why the iPhone 12 Price Surprises Consumers: In comparison to its initial launch price, the iPhone 12 price has dropped significantly, making it even more accessible to a wider range of buyers. For budget-conscious Australians, this drop means you can enjoy a near-flagship experience without paying top-tier prices.

Key Features of the iPhone 12 That Make It a Great Value

The Apple iPhone 12 may not be the latest model, but it still boasts features that stand up to the demands of modern smartphone users. Here’s why the iPhone 12 continues to offer incredible value in 2024:

  • 5G Connectivity: One of the standout features of the iPhone 12 is its 5G support. Even in 2024, this feature ensures that users can enjoy fast internet speeds and future-proof their device for the next several years.
  • Super Retina XDR Display: The iPhone 12’s 6.1-inch OLED display provides stunning visuals, vibrant colours, and deep blacks. Whether you’re watching movies, playing games, or browsing social media, the Super Retina XDR display delivers an immersive experience that rivals newer iPhone models.
  • A14 Bionic Chip: Powered by Apple’s A14 Bionic chip, the iPhone 12 offers exceptional performance, fast processing speeds, and seamless multitasking. For most everyday users, the A14 chip is more than enough to handle even the most demanding apps and tasks.
  • Camera Quality: The iPhone 12 comes equipped with dual 12MP rear cameras that capture sharp, vibrant photos in a variety of lighting conditions. It also includes Night Mode and Deep Fusion for enhanced low-light performance, making it perfect for capturing stunning photos, whether you’re in the city or out in nature.
  • MagSafe: The iPhone 12 introduced MagSafe, which allows for easy attachment of accessories like wireless chargers, wallets, and cases. This adds convenience and versatility, enhancing the overall user experience.

How the iPhone 12 Compares to Other iPhones on the Market

  • Performance at a Lower Price: Compared to newer iPhone models like the iPhone 13 or iPhone 14, the iPhone 12 offers similar performance and features but at a significantly lower cost. The iPhone 12 price in Australia today is lower than the launch price of these newer models, yet it still delivers a premium experience.
  • Why the iPhone 12 Holds Its Ground: While the iPhone 12 may not have some of the latest upgrades seen in the iPhone 13 or iPhone 14, such as ProMotion or a higher refresh rate display, it still offers a great combination of performance, design, and value. For many Australian buyers, the iPhone 12’s balance of price and performance makes it an excellent choice.

Where to Buy the iPhone 12 at the Best Price in Australia

  • Wise Market Australia – A Trusted Source for iPhone 12: When shopping for the iPhone 12 price in Australia, it’s important to choose a trusted retailer. Wise Market Australia is one of the leading online stores offering competitive pricing for the iPhone 12. Whether you’re buying a brand-new iPhone or a certified pre-owned model, Wise Market provides great deals and a secure shopping experience.
  • Why Buy from Wise Market Australia?: Wise Market Australia is dedicated to offering the best prices for smartphones, including the Apple iPhone 12. Our site provides detailed product descriptions, customer reviews, and easy-to-navigate checkout options. We also offer fast and reliable shipping to ensure that your iPhone 12 arrives at your doorstep in perfect condition.
  • Exclusive Discounts and Offers: At Wise Market Australia, we frequently offer discounts and special promotions, making it easier than ever to purchase the iPhone 12 without paying full price. Sign up for our newsletter or check our website regularly to take advantage of limited-time deals.

The iPhone 12 Price in Australia – A Smart Investment for the Long Term

When it comes to purchasing a new phone, it’s important to consider long-term value. The iPhone 12 continues to be a smart investment for Australians, as it offers:

  • Long-Term Software Support: Apple’s commitment to providing software updates for several years means that the iPhone 12 will continue to receive iOS updates for the foreseeable future. This ensures that your device remains secure and compatible with new features long after the device is released.
  • Resale Value: iPhones tend to retain their value better than most smartphones on the market. The iPhone 12 is no exception. In case you decide to upgrade to a newer model down the line, the iPhone 12 will likely fetch a higher resale price compared to other phones in its class.

Why Now is the Best Time to Buy the iPhone 12 in Australia

  • Market Trends: With the release of newer iPhone models, the iPhone 12 price has seen a reduction, making it more accessible for Australians looking for a high-quality device at a lower price. For many buyers, this price drop makes the iPhone 12 an even more attractive option in 2024.
  • Excellent Value for Money: If you’re seeking an iPhone that delivers great performance, premium design, and future-proof features without the high cost of the latest models, the iPhone 12 is the ideal choice. At its current price point, the iPhone 12 offers one of the best value propositions for Australian consumers.

Why Australians Choose the iPhone 12 Over Newer Models

For many Australian consumers, the decision to purchase the Apple iPhone 12 is based on several factors:

  • Affordability: While newer iPhone models like the iPhone 13 or iPhone 14 come with extra features, they also come with a higher price tag. The iPhone 12 offers a balanced mix of features at a more affordable price.
  • Performance: Despite being a few years old, the iPhone 12 remains incredibly capable. For most users, the A14 Bionic chip and 5G connectivity make the iPhone 12 just as functional and fast as newer models.
  • Design: The iPhone 12 features a modern flat-edge design with Ceramic Shield on the front, which is tougher than regular glass. It’s a sleek and durable device that still looks fresh and contemporary.

Is the iPhone 12 the Right Choice for You?

Before purchasing, it’s important to evaluate your needs and preferences. The iPhone 12 may be the perfect option for you if:

  • You Want a Premium iPhone Experience at a Lower Price: The iPhone 12 provides all the essentials of a high-end iPhone at a more affordable price than newer models.
  • You Don’t Need Cutting-Edge Features: If you’re not concerned with having the absolute latest and greatest technology (like the iPhone 14’s advanced camera or 120Hz ProMotion display), the iPhone 12 offers an excellent alternative with many of the features you’ll love.
  • You Need a Reliable, Long-Lasting Device: The iPhone 12 is built to last, with premium materials and software support that ensures the device remains functional and secure for many years to come.

Conclusion:

The iPhone 12 price in Australia today offers an amazing deal for anyone seeking a premium Apple experience without the steep cost of the latest models. With its 5G capabilities, powerful performance, stunning display, and long-term software support, the iPhone 12 continues to stand as one of the best-value options on the market.

At Wise Market Australia, we’re committed to offering competitive prices on all iPhones, including the Apple iPhone 12, with fast shipping, customer support, and secure payments. Whether you’re looking for a great deal on a new or refurbished device, Wise Market is the trusted source for Australians shopping for their next iPhone.